Farber Debt Solutions
Farber Debt Solutions is a Licensed Insolvency Trustee firm providing Canadians with debt relief solutions.
With a strong brand strategy already in place, Farber needed their visual identity, content, and user experience to evolve to calm anxiety and bring people to a place where they believe they can trust Farber to help.
| Role | Senior Designer |
| Agency | Art & Science |
| Year | 2024 |
| Visit | farber.ca |
The updated visual identity uses softer and warmer colours, lighter font weights, and photography that creates empathy through eye-contact, nuanced emotions, and a feeling of being in the room with the subject.
